Foxcatcher is a marketing technology business for brands and agencies that specializes in data-driven marketing solutions to help marketers deliver superior programmatic performance.
Worldview, our unique, proprietary, connected ecosystem enables brands and marketers to discover, activate, and measure programmatic campaigns.
Worldview understands how macro data signals impact advertising performance.
Worldview delivers improved results by optimizing campaigns in real-time by utilizing data feeds to connect macro-contextual insights to understand social sentiment towards brands, industry and verticals, and adjust marketing spend accordingly.
WorldView can predict a customer’s lifetime value, by identifying a brand’s best customers and segment into cohorts for activation into premium, multi-channel environments.
We allow marketers to not only trade programmatically but optimize their own data to create superior campaign performance. Each potential customer is different and by granulating this audience can produce more customized targeting and pacing strategies to deliver stronger ROI.
As a data-led company, our partners with leading tech, supply, and activation partners. An agnostic approach to technology gives us an edge and a point of difference to traditional programmatic trading desks. By leveraging our technology in collaboration with select partners, we deliver more robust and meaningful strategies for our clients.
Foxcatcher was established in 2020, part of the RyanCap group of marketing, data, and technology specialists, led by CEO and founder, Simon Ryan.